MDX Dubai Take ‘University of the Year’ Title at Dubai Lynx Festival of Creativity
- Monday, 21 April 2025
Middlesex University (MDX) Dubai has been awarded the prestigious title of 'University of the Year' at the Dubai Lynx Festival of Creativity.
Two MDX Dubai students also secured top places at the awards ceremony which took place on 9 April 2025 at Emirates Golf Club.
The Dubai Lynx Awards are the premier accolades recognising creative excellence in marketing and communications across the Middle East and North Africa (MENA) region. Judged by global industry leaders, the awards honour innovation and impact across all creative fields including advertising, marketing, and communications .
The Dubai Lynx ‘University of the Year’ award honours the most creative university in the MENA region based on the collective performance of its students, and recognises universities that effectively nurture creativity, strategic thinking and execution.
MDX Dubai BA Hons Graphic Design student Anatasia Gavrilova won 1st place in the Student Creative Competition with her project ‘Leftover Makeover’, while Fasiha Jawad was awarded third place for her piece ‘Receipt for Change’. Deeya Sajnani was also shortlisted for her piece ‘Knights Against Food Waste’.
This competition offered students an exciting communications challenge in which they tested their design skills, responding to a live brief from a leading Non-Governmental Organisation.
The University thanks Dubai Lynx, and Events Talent and Creative Manager Bony Roy, for continuing to highlight outstanding contributions in the region, bringing together creators from across MENA and supporting MDX Dubai.
The ‘University of the Year’ award follows a successful year for the university with notable accomplishments in the media department including the launch of the AI Prompt Competition, judged by industry leaders such as M&C Saatchi, and the introduction of a cutting-edge AI & Digital Marketing module that reflects the university’s commitment to future-focused learning.
MDX Dubai also hosted the speaker series ‘Human Intelligence and Creative Currents’ and participated in events such as the Creative Careers Day at Al Jameel Arts Centre.
The university's influence extended further through prestigious industry affiliations, including IAA Board membership, and consistently standing out in regional and global competitions, securing the below accolades:
- Advertising, PR and Branding students Nami Arujo, Zuha Ansar and Sahana Rais were named winners of the Public Relations and Communications Association Outstanding Student Campaign 2024
- Nami was also part of the team who won the Dubai Lynx ‘Creative Student Hack’ in January 2025
- Zuha was a finalist (top 30 students globally) in the European Public Relations Education and Research Association, in collaboration with the International Communications Consultancy Organisation, inter-university World Cup
- Nami, Lougain Ismail, Aeben Matthew and Rahim Mirzazada were shortlisted in the Middle East Public Relations Association (MEPRA) Student Award Campaign 2025
- Stephen King, Senior Media Lecturer, MDX Dubai, was shortlisted for Communicator of the Year at the MEPRA Awards for his efforts preparing students for the future of work
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